Learning Center / Yokohama


Yokohama tires are made for a variety of vehicles and all driving conditions.

Yokohama Tires is a manufacturer based out of Tokyo which has been in operation since 1917. It began selling tires in the United States in 1969 and currently has two manufacturing facilities here, in Salem, Virginia and West Point, Mississippi. Their tires are especially well-received in the aftermarket scene.

The company has a reputation for high-performance tires. They are involved with a number of competitions, including popular events like Red Line Time Attack and The American Le Mans Series ALMS. Yokoyama Tires is the official supplier for Japanese Super Formula, the World Touring Car Championship, and the ISMA GT3 Cup Challenge. It has been the official supplier of the Macau Grand Prix Formula 3 Intercontinental Cup since 1983.

All of this experience works to the typical consumer’s benefit. The same attention to detail and relentless research which makes Yokohama Tires a success on the race track has also produced high-performance tires for your average driver. These include:

One example of Yokohama Tires’ many innovations is its use of orange oil and other types of natural oil to replace the petroleum stocks normally used in racing tires. This technology, proven on the race track, is now used in many of the company’s street tires. Their dB Super E-spec is the world’s first ever street tire to make use of this oil.

If you want to choose from a wide selection of tires and feel confident each version will offer a high-quality driving experience, look no further than Yokohama Tires.